Successfully employing free shipping to increase conversion rates

by Rakuten Super Logistics | 2-Day-Shipping, Customer Satisfaction, eCommerce

4 MIN. READ To compete with brick-and-mortar, it’s essential that online retailers reduce the number of customers who ready to buy something but fail to complete their cart transaction when they see the shipping costs. A recent analysis of cart-abandonment studies found that 55% of respondents reported that the “extra” costs, mainly shipping, were too high. In addition, 21% cited the inability to calculate the costs of an order up-front as a reason they abandoned their carts.

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Amazon is building on its supply chain

by Rakuten Super Logistics | eCommerce, eCommerce Fulfillment, eCommerce Strategy

  3 MIN. READ Amazon remains at the nexus of e-commerce and logistics while constantly innovating, improving and expanding its network. Amazon’s global logistics footprint The global logistics footprint of Amazon is massive and growing larger with time. In the United States, Amazon’s sprawling network delivers a range of services, including Amazon Prime Now hubs (located near urban centers), Whole Foods and fresh foods delivery goods.

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Packaging strategies in e-commerce fulfillment

by Rakuten Super Logistics | Customer Satisfaction, eCommerce, eCommerce Strategy

  Image: 3 MIN. READ Multiple research shows how profitable and powerful a good product packaging design strategy can be. Within the last couple of years, there has been a shift in how consumers view the importance of packaging. According to Tubefilter, YouTube unboxing videos get an estimated 10 billion views monthly, indicating the growing importance of good packaging.

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The impact of Walmart’s OTIF policy on providers and consumers

by Rakuten Super Logistics | eCommerce, eCommerce News, eCommerce Strategy

4 MIN. READ To successfully compete with Amazon, Walmart tightened its on-time in-full (OTIF) policies, fining suppliers who can’t meet them. Will these recent Walmart delivery demands on suppliers confer a positive effect on logistics companies, Walmart or the consumer? Suppliers must develop strategies to meet the new requirements.

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Why the Fed’s decision not to raise funds rate could be a long-term risk

by Rakuten Super Logistics | eCommerce, eCommerce Strategy

3 MIN. READ After its March 2019 meeting, the Federal Reserve declined to adjust the current federal funds rate, citing the fact that the U.S. economy is in a “good place.” This means that the 2.25% to 2.5% target federal funds rate, which is the Fed’s key policy tool, remains in place. Although this lack of action is presently justified, there could be long-term risks to this policy. A long period of growth According to Federal Reserve Chairman Jerome Powell, the U.S.

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Final mile delivery creates a competitive advantage

by Rakuten Super Logistics | Customer Satisfaction, eCommerce, eCommerce Fulfillment

Going the “final mile” for customers Consumers expect convenient, dependable delivery of their orders. Even if you ship truckloads of merchandise efficiently, “the final mile” is about customer satisfaction. That aspect of the delivery process, which is about providing a superior customer experience, is undergoing major improvements to make sure customers receive the correct order, and promptly.

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Why e-commerce retailers must implement a multiple facility shipping model

by Rakuten Super Logistics | eCommerce, eCommerce Fulfillment, eCommerce Strategy

The world of e-commerce is in a constant state of flux. The age of consumerism is here, and customers have numerous choices of how and where to buy products. Technology has greatly influenced the e-commerce industry, creating a link between online purchasing and order fulfillment. With the emergence of faster, smarter and more flexible e-commerce business models, online retailers can now operate and reach customers on a global scale.

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RSL Podcast Episode 2– 4 Tips to Strengthen Your 3PL Relationships

by Rakuten Super Logistics | eCommerce Fulfillment, eCommerce Strategy, Partnerships

  Audio transcript [Edited for clarity] Carolina: Welcome to episode two of our ecommerce and logistics podcast. I’m Carolina, I’ll be your emcee for today. And today we are talking about the 4 tips to strengthen the relationship with your 3PL and how this really makes all the difference for a growing business. Joining me today is Sarah Smith and Jason Chan you may remember them from our previous podcast. And today we have a very special guest with us, Jessica Nicholson.

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Sustainable Ecommerce and the Benefits of Going Green

by Rakuten Super Logistics | eCommerce Strategy

Every April, businesses around the world pay their ‘maternal’ respects to Mother Earth by acknowledging Earth Day.

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In-House vs Third-Party Delivery – Which Way to Go

by Rakuten Super Logistics | eCommerce Fulfillment

This is a guest post by Agile SEO, a strategic search marketing company for technology brands. Agile SEO uses search data and a fine-tuned methodology to identify dozens of audiences within your market that represent big opportunities. Technological advancements and service-oriented business models have turned the e-commerce market into a consumer-oriented experience.

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